Badung—PT Perta Life Insurance once again demonstrated its commitment to supporting the advancement of national education through its participation in the Badung Education Fair (BEF) 2025, held at the Balai Budaya Giri Nata Mandala, Puspem Badung, on October 14-15, 2025.

This annual event, initiated by the Badung Regency Teachers’ Community and the Badung Regency Education, Youth, and Sports Office, carried the theme “Collaboration for the Nation: Inclusive Education, Sustainable Culture, and Smart Technology” with the slogan “Quality Education Unites Diversity, Preserves Nature, and Encourages National Innovation.”

PertaLife Insurance’s participation in BEF 2025 is part of its ongoing Corporate Social Responsibility (CSR) program in education, specifically in strengthening financial literacy, character, and inclusion for the younger generation in Badung Regency. Adrian Hasian, a representative from PertaLife Insurance’s Corporate Communications, also spoke at the EduTalk session, discussing the importance of financial literacy and early future planning. This material aligns with the company’s commitment to helping the public understand the importance of family financial protection and planning.

PertaLife Insurance’s presence at BEF 2025 demonstrates the collaboration between education and industry in developing a smart, character-driven, and competitive young generation. Support from the private sector, particularly the financial industry, is considered crucial in enriching students’ and teachers’ understanding of the importance of financial literacy and future planning, thereby fostering a culture of financial awareness from an early age.

The Coordinator of the Badung Regency Teachers’ Community, I Made Suardana, S.Pd., M.Pd., stated that PertaLife Insurance’s involvement has invigorated education in his region. “We greatly appreciate PertaLife Insurance’s support for this year’s BEF. This kind of synergy is crucial for strengthening students’ literacy and character while also broadening teachers’ perspectives on the industrial world, which is increasingly integrated with education,” he said.
Meanwhile, Riyan Zola, Corporate Communications Officer for PertaLife Insurance, emphasized that the company’s support for BEF is part of its commitment to continuously contributing to the character development and well-being of the younger generation. “For us, education is the foundation of the nation’s future. Through BEF 2025, PertaLife Insurance wants to play an active role in building a generation with character, intelligence, and financial literacy. We believe that collaboration between education and the business world will create a sustainable positive impact on society,” he said. PLI