Jakarta, March 21, 2025 – PT Perta Life Insurance once again demonstrated its commitment to delivering digital innovation in the life insurance industry by winning the “The Most Innovative Digitalization of Life Insurance 2025 for Enhancing Customer Experience through Advanced Digital Strategies” award at the Indonesia Digital Innovation Awards 2025 (IDIA).
The award event, organized by Warta Ekonomi, carried the theme “Future is Digital: Realizing Innovation in Technology-Based Ecosystem,” highlighting companies that have successfully utilized digital technology to enhance services and competitiveness in the digital era.
Sigit Panilih, Finance and Investment Director of PertaLife Insurance, expressed his pride in this achievement “This award serves as tangible proof of PertaLife Insurance’s commitment to innovating and developing digital-based services to deliver the best experience for our customers. We believe that digital transformation is the key to the future of the insurance industry, and we will continue to present innovative solutions that provide convenience and comfort for the public.”
Meanwhile, Muhamad Ihsan, Deputy Editor-in-Chief of Warta Ekonomi, emphasized the importance of digital innovation in business “The Indonesia Digital Innovation Awards 2025 recognizes companies that have successfully adopted technology to enhance competitiveness. PertaLife Insurance is one of the companies that has effectively introduced digital innovation, particularly in improving customer experience through advanced digital strategies.”
The Indonesia Digital Innovation Awards 2025 serves as a platform to recognize companies that have successfully adapted to technological developments and created positive impacts for industries and society.
Ratih Triutami Wijayanti, Corporate Communication of PertaLife Insurance, added that this achievement would not have been possible without the hard work of the team and the trust of customers “We remain committed to delivering the best services by optimizing digital technology. This award further motivates us to continue growing and presenting innovative life insurance solutions that align with the needs of modern society.”
With this recognition, PertaLife Insurance further strengthens its position as a leader in digital innovation within the life insurance industry, in line with the company’s vision of providing the best protection for every customer through modern, fast, and efficient services. PLI.
